San Pellegrino — Taste the Sun

Concept, Direction, AI Production, Motion

Services:

An AI-generated campaign exploring how sunlight, freshness, and emotion blend into a visual story.

Every scene — from the splash of ice to the golden drink reflections — was crafted with AI tools to recreate the cinematic essence of a real beverage ad.

This project celebrates visual consistency powered by artificial intelligence — proving that storytelling and technology can taste just as refreshing.